KAPPI strengthens farmer education and MSME export readiness through international coffee diplomacy and collaboration with bank indonesia.
JAKARTA, INDONESIA — October 29, 2026 — From the highlands of Sumatra to the volcanic landscapes of Java and Bali, Indonesia offers a remarkable diversity of coffee origins. As global coffee buyers seek distinctive flavours and reliable suppliers, this diversity presents opportunities for indonesian micro, small and medium enterprises (MSMEs) to strengthen their position in international markets.
The Coffee Development and Education Foundation (KAPPI) is supporting this ambition through farmer education, quality development and international coffee diplomacy, helping connect Indonesia’s coffee-producing communities with global market expectations.
A recent example was KAPPI’s participation in the Specialty Coffee Association of Japan (SCAJ) 2026 exhibition, held in Tokyo from October 14 to 16. In collaboration with Bank Indonesia, KAPPI introduced a curated selection of coffees produced by farmers participating in the central bank’s development programmes.
Showcasing Indonesia’s Coffee Diversity
The presentation featured coffees from Aceh Gayo, Mandheling, Java, Bali and Kalosi Toraja, alongside kopi luwak.
Visitors explored the distinctive aromas and flavour characteristics of Indonesian coffee through tasting sessions and sensory evaluation.
One particularly interesting response came from visitors who described an Indonesian robusta as having characteristics reminiscent of arabica, demonstrating how individual coffees can challenge conventional expectations.
The experience also highlighted the importance of introducing Indonesian coffee through its sensory qualities, geographical origins and production practices rather than relying solely on familiar product names.
Helping Small Producers Meet Global Expectations
For KAPPI, international recognition must begin with stronger capabilities at the farm level.
The foundation’s education and mentoring initiatives focus on soil management, fertilisation, pruning, harvesting and other cultivation practices that influence coffee quality and consistency.
These activities help farming communities strengthen their production knowledge and improve their ability to respond to changing market requirements.
KAPPI also considers international exhibitions valuable opportunities for gathering feedback from overseas consumers, buyers and coffee professionals.
Such insights can help producers understand which characteristics international markets appreciate and where further improvements may be needed.
Connecting MSMEs with Export Opportunities
KAPPI’s collaboration with Bank Indonesia demonstrates how institutional partnerships can support small producers seeking international market access.
At SCAJ 2026, coffees from farmers supported through Bank Indonesia’s development programmes underwent selection and quality evaluation before being introduced to Japanese industry professionals.
The initiative provided exposure to international consumer preferences and buyer expectations, supporting MSMEs as they work towards export readiness.
Ricky P. Gozali, Deputy Governor of Bank Indonesia, has emphasised that introducing Indonesia’s best coffees to Japanese consumers can contribute to expanding coffee exports, with the ultimate goal of improving farmers’ livelihoods.
Japanese coffee industry professionals also recognised Indonesia’s potential. Yozo Otsuki, CEO of Kyoto-based coffee company Kurasu, expressed appreciation for the remarkable diversity of Indonesian coffee and its future prospects.
Looking Beyond Established Markets
Since 2025, KAPPI has promoted Indonesian coffee through international initiatives including World Expo Osaka, SCAJ, Foodex Japan and World of Coffee Bangkok.
These activities demonstrate the foundation’s approach to coffee diplomacy: connecting international market engagement with practical education and development for coffee-producing communities.
For globally connected trading centres such as those in the Gulf region, Indonesia’s coffee diversity presents potential opportunities for future sourcing relationships and commercial engagement.
KAPPI aims to strengthen the foundations of such opportunities by supporting farmer capabilities, product quality and MSME readiness.
By bringing together agricultural education, institutional collaboration and international market insights, KAPPI seeks to build greater recognition for Indonesian coffee while creating lasting opportunities for the communities that produce it.
About KAPPI
KAPPI is an Indonesian non-profit coffee development and education foundation working to strengthen the country’s coffee ecosystem through farmer mentoring, technical assistance, community and women’s empowerment, research, innovation and international coffee diplomacy. Its initiatives aim to support an inclusive, competitive and sustainable coffee industry.
Media Contact
Pangesti Boedhiman
Media Relations — KAPPI
Email: [email protected]
WhatsApp: +62 813 9926 9922
Indonesia