The Qatar Football Association (QFA) and Snoonu — Qatar’s leading super-app — announced today, Monday, the signing of a sponsorship agreement between the two parties, under which the company becomes the Official Delivery Services Sponsor of the QFA and one of the official sponsors of our national team until 2028. With this agreement, Snoonu joins the Association’s sponsor family with ambitious future aspirations and ideal goals.
The signing ceremony took place at the headquarters of the Qatar Football Association at the Iconic 2022 building. The agreement was signed on behalf of the QFA by Mr. Mansour Mohammed Al-Ansari, Secretary General of the Association, and on behalf of Snoonu by Mr. Hamad Mubarak Al-Hajri, Founder and CEO of the company, in the presence of representatives from both sides and several local media outlets.
This sponsorship represents a new gateway through which the QFA enters into a fruitful partnership with one of Qatar’s most prominent companies—an organization known for its ambitious vision and significant impact on the Qatari market. The QFA looks forward to achieving more successes and fruitful projects through this partnership, reinforcing the Association’s growing role with all partners and sponsors in a way that serves the interests of both parties and fulfills the desired objectives of this agreement.
On this occasion, Mr
Mansour Al-Ansari, Secretary General of the Qatar Football Association, said:
“I highly commend this important step of signing the agreement and welcoming Snoonu as a sponsor of the Association’s activities and national teams in the upcoming period. I wish for this cooperation to continue in the future, especially since such initiatives from national companies represent an essential part of our social commitment and play a vital role in enriching sports activity across the country, contributing to a set of shared humanitarian and community objectives.”
“This sponsorship represents a qualitative shift within the categories of QFA sponsors and brings with it greater ambitions for both parties. It is a new model of partnership through which the Association seeks to enrich the social dimension in line with its increasing and influential responsibilities in the area of corporate social responsibility. It is also a wonderful opportunity for Snoonu to appear in a new light through this sponsorship, especially through its presence as one of the sponsors of the national team, which has important competitions ahead.”
For his part, Mr. Hamad Mubarak Al-Hajri, Founder and CEO of Snoonu, remarked:
“We are proud to sign this sponsorship agreement with the Qatar Football Association—one of the most prominent and leading federations locally, regionally, continentally, and globally. The timing of this agreement coincides with the launch of the Arab Cup, hosted by Qatar until the 18th of this month, and we are delighted to be one of the national team’s sponsors as this important tournament begins.”
“Sports play a major role in Qatar’s National Vision 2030, and at Snoonu we offer our full support to the State of Qatar so we may continue witnessing it among the world’s leading countries in the field of sports, and so it may continue its remarkable journey of success. We are genuinely pleased with this partnership with the Qatar Football Association, becoming the Association’s official delivery sponsor in the coming years up to 2028, and we look forward to achieving success together.”
Mr. Khalid Mubarak Al-Kuwari, Director of Marketing & Communications at the QFA, stated:
“We are pleased to announce today the addition of a new sponsor to the QFA’s sponsor family—Snoonu, Qatar’s leading national company in the local market—becoming the Official Delivery Partner of the QFA and the national team until 2028. They will be a key partner in major upcoming tournaments, beginning with the FIFA™ Arab Cup Qatar 2025, followed by our participation in the FIFA World Cup™ 2026, among other future competitions and engagements.”
“Without a doubt, this sponsorship will be a real addition and an ideal support for the national team and for our objectives at the QFA in line with the Association’s vision and strategy. It also reflects the ambitious vision behind such new partnerships, which are the result of diligent work and great effort by the QFA’s Commercial Marketing & Sponsorship team. Together, we look forward to activating this sponsorship in a way that yields positive benefits for both sides.”