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Striking new design elements, a redesigned premium interior, and enhanced comfort features elevate Ford’s iconic nameplate The new Taurus boasts cutting-edge technology with a class-leading 13.2-inch touchscreen, advanced SYNC 4A, a 10-speaker B&O sound system, and smart features like the 360-degree camera Powerful 2.0L EcoBoost performance is complemented by a new improved 1.5L Hybrid option, offering a blend of dynamism and improved fuel efficiency Doha – Qatar, January 17, 2026 – Ford Middle East and North Africa has marked the official arrival of the new Taurus in the Middle East. Building on its storied legacy, this lates
The 26MY Ford Everest introduces a new 2.7L V6 EcoBoost engine, developed for the region’s driving conditions, delivering 355 horsepower and 500 Nm of torque. Liwa International Festival also marked the regional debut of the Everest Tremor, expanding Ford’s lineup of adventure-focused trims with enhanced with high off-road capability for families. Ford introduced its new global ‘Ready Set Ford’ brand identity, reinforcing more than 40 years of commitment to the Middle East and a renewed focus on connecting performance to purpose. Doha-Qatar- December 20, 2025 – Ford Middle East and North Africa unveiled the new 202